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FIVE STAR JELEWLRY BROKERS AND GEMOLOGIST
OVERVIEW
While working at Five Star Jewelry on their marketing team, I noticed a lack of sales generated through the website. As I surveyed their site I noticed the absence of a search bar and filtration system made navigating the over 1,500 items extremely difficult. Once I addressed the opportunity of increasing the user experience with the owner, we discuss the new layout and flow of the site.
![Five Star Jewelry Logo .png](https://static.wixstatic.com/media/69c906_296a74dcb26441a486d8bec3b68cb3e7~mv2.png/v1/crop/x_0,y_105,w_500,h_291/fill/w_607,h_353,al_c,lg_1,q_85,enc_auto/Five%20Star%20Jewelry%20Logo%20.png)
DESIGN GOAL:
Making shopping on their website easy for customers through filtered products and an easy checkout process.
![Screen Capture 018 - Engagement Rings, Jewelry Appraisals and Jewelry Repair Austin, Texas](https://static.wixstatic.com/media/69c906_8a684eba7ead452a8086aaaefe103c4c~mv2.jpg/v1/fill/w_147,h_632,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/69c906_8a684eba7ead452a8086aaaefe103c4c~mv2.jpg)
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